Sunday, April 3, 2011

Springtime is finally here, Let's Pawty!!

As the weather proceeds into that of springtime breezes and warm, calm nights there is no better time to have a Pet Pawty.

At Paw Laps we understand the essence of glamour, comfortability, and fun as it pertains to pups and with it being spring, we know that there is no better time to plan a grand pet pawty outdoors! Beautiful weather, green pastures, and pet pawties were made for each other and with a pet pawty in the spring time by Paw Laps, there is no better way to take advantage of this weather. Besides, your four legged pal would love to dress to impress in weather like this and every pawed pal knows that green grass and aqua skies are compatible with every Dog. If you're not sure how you'd like to go about showing your pet and some of his/her anipals a good time, just visit our website at www.pawlaps.com and check out some of our spring time events. You and your pup are sure to be the highlight of this spring with a pet pawty so check us out and have a Spring Time blast worth sharing!
~ William Parks, Intern Paw Laps

Friday, March 18, 2011

Paw Laps is Hiring an Intern

Paw Laps is the Perfect Pet Pawty Planner specializing in pet pawties/events; gourmet treats/snacks/ice cream; and customized gifts/gift baskets. Located in Atlanta, GA we are currently looking for a Marketing Intern. This is a part-time unpaid internship that has the potential to turn into a permanent position, if interested. We are requiring a minimum of 8 hours per week but no more than 15 hours per week. This position can be tailored to your interest or background. Most of the work can be done from home, with an in person weekly to bi-weekly meeting. Contact and guidance can be as little or as often as required by the individual. We are here to teach and help you grow. Successful interns will receive a letter of recommendation, networking exposure to others in the industry and have sufficient work experience to put on their resume for an entry-level position in the field.

POSITION FOCUS:
- Marketing Research & Analysis
- Social Media Marketing
- Internet Marketing
- Marketing Communications
- Event Planning

ESSENTIAL DUTIES:
- Assists with market research, coordination and implementation of strategic marketing plans.
- Maintain accounts and develop content for Social Media profiles on Facebook, Twitter, Blogs and other networking sites.
- Assists with website updates and maintenance, SEM (Search Engine Marketing) programs, SEO (Search Engine Optimization) research and updating. Weekly reporting on website analytics data.
- Work may include but not limited to collateral development, promotions, press releases, newsletter and blog content.
- Maintenance of Client Database and newsletter distribution.
- Assists in establishing database of news media contacts. Analyzes impact of news media relations programs.
-Occasional Event Planning Assistance and Appearances

MINIMUM REQUIREMENTS:

- Must have access to a computer with Internet.
- Must be a highly motivated, organized, self starter with the ability to manage multiple projects.
- Must have a basic understanding of Marketing principles.
- Must be proficient in MS Office & Internet.
- An interest or love for pets is strongly encouraged.

** NO PHONE CALLS! ** Emails only!!! Tosha@pawlaps.com

Email your resume with a brief cover letter describing why you are interested in the position and why you feel you are the perfect candidate. Please include any supporting documents to support your application (ie. Brief self-commercial, YouTube Video, Sample Marketing Campaign, Brochure/Flyer Design, Writing Sample)

~Paw Laps, LLC is an equal opportunity employer ~





Tuesday, January 11, 2011

Winterizing the DOG!!

Yappy New Year! Winter in the South is here!! Atlanta has been shut down for the past 2 days and my dog, London Paris, is freezing her tail off… literally!!
Just a few cold weather protection tips for our dogs, so they too can enjoy the New Year with their tails on!

Depending on where you live, winter can mean sub zero temperatures, reasonably mild humid conditions or anything in between these extremes - but wherever you are, you need to be aware of how colder weather can affect your dog's health.
Some dogs are particularly sensitive to cold temperatures, including:
• puppies under six months of age;
• elderly and arthritic dogs who suffer because the cold can make their joints stiff and moving around becomes awkward and painful for them;
• dogs suffering from diabetes, heart disease, a hormone imbalance or kidney disease because they find it hard to regulate their body temperature;
• under weight dogs;
• dog breeds that have short hair;
• small breeds of dogs
• dogs with short legs because when you're out walking in the snow their chests and tummies are more likely to be in contact with the snow.
Cold dogs can suffer from hypothermia, and in extreme cases frostbite. Hypothermia occurs when your dog's body temperature drops below it's normal level of 101.5 - 102.5F, and depending on the severity, symptoms can range from shivering to decreased heart and breathing rate, lethargy and collapse. In severe cases hypothermia can prove fatal.

Dogs that are sensitive to the cold and dogs who have been outside in the cold for too long are at an increased risk from hypothermia .
When you're outside with your dog be aware for the signs that (s)he is cold :
• whining
• shivering
• looking anxious,
• slower movements
• looking around for somewhere to hide away from the weather.
If your dog is showing any of these symptoms, make your way home as quickly and safely as you can. It would be a good idea to carry your dog if you can - your body heat will help to keep him/her warm. When you are outside with your dog don't forget about the wind chill factor. If you've ever noticed that the windier it is the colder it feels then you're experiencing what is known as the wind chill factor. So before going outside, put a coat or sweater on your pooch to help shield the wind chill factor. Speaking of the wind chill factor, the wind carries away our body heat very quickly, and will do so even quicker when we are wet - this is what makes the temperature feel much colder than it actually is. Being a smaller body mass than us, and more likely to be wet from wading through snow, our dogs will feel the cold more quickly than we will. Here's a quick example of how the wind chill factor works: if the actual temperature is 20F and there is a 20mph wind blowing, then it will feel like the temperature is minus 10F.
For now I’m signing off to help London Paris thaw out her tail!!!!!